CALL OF DUTY
"Mt. Dew Domination"

Pre-Viz | Unreal Engine | Motion Capture | Video Games

Production Company: The Mill
Agency: WIEDEN + TBWA Chiat NY
VFX: The Mill

Thanks to the Unreal pipeline, once the motion capture, cameras, and models were in our previz - we all high-fived and celebrated - because our commercial was basically finished. All that had to change from there was the level of polish. And explosions!

This was a dream project from start to finish. Leveraging Ben's (embarrassingly) extensive Call of Duty playing experience, we had the opportunity to craft every shot of this spot with meticulous accuracy.

Previz became post-viz as performance capture was applied via the Unreal Engine pipeline, instantly confirming we had an incredibly fun, taut, thrill ride through the high-octane world of Call of Duty and Mountain Dew.

CALL OF DUTY "Mt. Dew Domination"

Pre-Viz | Unreal Engine | Motion Capture | Video Games

Production Company: The Mill Agency: WIEDEN + TBWA Chiat NY VFX: The Mill

Thanks to the Unreal pipeline, once the motion capture, cameras, and models were in our previz - we all high-fived and celebrated - because our commercial was basically finished. All that had to change from there was the level of polish. And explosions!

CALL OF DUTY
"Mt. Dew Domination"

Production Company: The Mill
Agency: WIEDEN + TBWA Chiat NY
VFX: The Mill